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Ecommerce According to Google
Ecommerce according to Google, is the future of commerce
But exploring the Google world is interesting. For example, it turns out that for Google there is now only the mobile world. All of its commercial policy in terms of user interface focuses on the practices and techniques attributable to mobile versions. After the advent of Android on the market, all this is quite understandable and I don't even think I'm saying new things, quite the contrary. Somebody here will tell me: “Have you discovered hot water?”.
But the interesting thing is not to assume it, but to know it with full knowledge of the facts from the person concerned, in a unique and unequivocal way.
But not only. Google categorically cuts out all the widely used and open-source e-commerce systems which, for practical reasons, do not have the opportunity to think about individual interface customizations on the basis of rules that are increasingly becoming synonymous with success. Woocommerce, Prestashop, Zencart, OSCommerce, even the non-enterprise version of Magento, certainly respond to a public that is not very demanding but I would even dare to say, unconscious, that needs to start but has no idea how to go on and gets busy. But that's not the future of ecommerce, on the contrary.
For those who don't know, Google has an endless series of ebooks that are produced and published in an "almost secret" form and that can be traced with a good dose of patience. That's why today I'm giving you a small gift, dedicated to those who start out with ecommerce and really want to understand what it means in terms of interface, graphic infrastructure, customer approach.
It's a very comprehensive ebook, from Google not from some guru from Val Brembana. If you are interested in the topic and want to see clearly, or at least a little clearer, you can download it by clicking on the icon here on the right.
